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Meme's are ideas that spread far and wide. Often today businesses that venture onto the web aren't just looking to have a presence. They are looking to go viral, to have their business become a meme.
In this week's Ignite Show Veronica Belmont shows us the do's and don'ts of trying this on your own. She walks us through obvious failures (Chevy Tahoe), successes (Subservient Chicken) and those with mixed results (Skittle's new home page anyone?).
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